Free B2B Sales & Marketing Course
Free B2B Sales & Marketing Course
Our foundation course to give you an overview into B2B Sales & marketing. Content includes - How B2B sales and marketing is different from B2C selling or retail selling, the GROWTH B2B Sales process, 6 mistakes made by institutional sales teams, the institutional buying process, understanding how to communicate value, and objection handling. Faculty Maneesh Konkar IIMB alumnus & Corporate Consultant.
FREE
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Course Introduction by Faculty - Maneesh Konkar
Course Coverage
How B2B Sales & Marketing is different from B2C or Retail Selling?
The GROWTH B2B process
6 Common mistakes made by institutional sales teams.
How do institutions buy?
How to justify price and communicate value - TCO - Total Cost of Ownership.
How to handle objections.
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Course Curriculum
1 Subject
5 Biggest Career Mistakes & How to Avoid Them
20 Learning Materials
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Course Introduction
Course Intro - Free B2B Sales Course
Introduction to B2B Sales - 45 mins
How is B2B Sales & Marketing Different - 5.10 mins
Video - 6 Mistakes of my B2B Sales Career 7.15 mins
The Changing Role of a B2B Sales & Marketing Professional - 10 mins
GROWTH Process - 3.50 mins
The Institutional Buying Process - 410 mins
Selling on TCO - Total Cost of Operations vs L1 - 10 mins
Handling Objections - 5.20 mins
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Course Instructor
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Maneesh Konkar
47 Courses • 27335 Students
I run Direction One Consulting from Mumbai, India. We do 3 things: 1. Sales, negotiations & Digital Marketing Training. 2. 1 on 1 Coaching & online courses in Sales & Marketing. 3. Create scorm compliant elearning modules for L&D teams in corporates. Am a BE from VIT, Pune (1991) & a PGDM from IIM Bangalore 1995. Corporate Trainer with Amazon, Tata Motors, Bajaj, ICICI, Legrand & more.
Free B2B Sales & Marketing Course
Our foundation course to give you an overview into B2B Sales & marketing. Content includes - How B2B sales and marketing is different from B2C selling or retail selling, the GROWTH B2B Sales process, 6 mistakes made by institutional sales teams, the institutional buying process, understanding how to communicate value, and objection handling. Faculty Maneesh Konkar IIMB alumnus & Corporate Consultant.
FREE
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