Free FMCG Sales & Marketing Course

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Free Course - Prepare for FMCG Sales and Marketing Careers

This awesome course prepares you for an FMCG Sales and Marketing career. Taken by Maneesh Konkar IIMB Batch of 95 and ex ITC, we cover four killer hacks for FMCG Sales & Marketing success. 1. Why is an FMCG Sales & marketing experience so valued? 2. Your FMCG career path. 3. How does the fmcg industry work? Key FMCG industry terms like distribution, merchandising, lines per call etc 4. Three super ways to differentiate your bio data vs thousands of other aspirants to the same dream fmcg company. Bonus material - How to prepare for ITC, HUL Modern Trade & Marico Interviews.

5
(2 ratings)
Course Instructor Maneesh Konkar
                                  

FREE


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Click on "Buy now - Enroll now" to be taken to a sign up page for registration. 

Using gmail (or any other email), sign up for free & access the course immediately. 

Get cashback points & redeem it for discounts on paid courses.

What our students say...

Ratings & Reviews

5 /5

2 ratings

1 reviews

5

100%

4

0%

3

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2

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1

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SD
sasankar das

4 months ago

RT
RAGHAV TALWAR

a year ago

Respected Sir, The best part I like about your work is you are not merely teaching things, rather you are teaching us by setting an example of how one should work dedicatedly. You gave me 30 minutes of your precious time by being a Responsible Teacher so that I must approach the courses in a right way and get the optimum out of it. Which is an example of how one should work dedicatedly towards satisfying the needs of the customer at the end consumer point. Many Many thanks Sirji???????????????? for your precious guidance

Course Benefits

fmcg

Learn about fmcg careers 

itc

Learn how to hack the ITC Interview

marico

Hack the Marico Interview

hul

Hack the HUL Modern Trade Interview


Watch the Course Intro Video

Course Curriculum

1 Subject

Preparing for FMCG Sales & Marketing Careers - 1 Hr Course

23 Learning Materials

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Skyrocket Your Career with Direction One

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Course Introduction

Course Introduction Video

Video
7:2

Preparing for FMCG Sales & Marketing Careers - Career path / Different Roles / Success Metrics & more - 45 mins

5 Typical Sales & Marketing Roles in Industry - 7.30 mins

Video
7:31

Your Career Path in an FMCG Sales and Marketing Company - 22 mins

Video
22:28

What are Success Metrics in FMCG Sales & Marketing? 12 mins

Video
12:8

Why is Outlet Coverage so Important in FMCG Sales & Marketing - 4 mins

Video
4:15

ITC Interview Preparation | Modern Trade Roles | How Blinkit and Quick Commerce are Changing Marketing Roles | 38 mins

How to Prepare for a Sales & Marketing Career in ITC - 10.05 mins

Video
10:7

How Blinkit and DMart are Changing FMCG Sales and Marketing Skill sets -10.50 mins

Video
10:51

Growing Modern Trade - 3 Critical Roles - 17.45 mins

Video
17:49

Build your Profile / CV for a FMCG Sales & Marketing Role - 9 mins

How to Build your Profile / CV for an FMCG Sales & Marketing Role - 9 mins

Video
9:2

Project 1 - Measuring Distribution Effectiveness

PDF

Project 2 - Measuring Merchandising Effectiveness

PDF

Project 3 - Modern Trade Redefined

PDF

Offer - Liking the Course? Give us a Review & a Video Testimonial & get your certificate

If you liked the course, do give us a Review / rating & a Video testimonial & get your Certificate

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fmcg profile

 Why are FMCG Roles so much in demand?

India is a huge country with different cultures. 

Due to this size, marketing involves both to the consumer & to the trade. 

Plus there is huge fragmentation in the trade - panwalas, kiranas, departmental stores, cosmetics, chemists and more. 

9 out of 10 brands fail for this reason. 

What our Students say....

fmcg profile

 How do we help you build your profile for an FMCG Role

Get 3 project ideas for FMCG projects in chocolates, foods and cosmetics. 

Get insights to multiple FMCG industry terms (like distribution, merchandising, Lines per call, outlet coverage, etc) that will help you position yourself in an fmcg interview. 

What our students say...

Check out the playlist "FMCG Sales & Marketing" on our "Direction One - Success" YouTube channel. 

Course Instructor

tutor image

Maneesh Konkar

46 Courses   •   25872 Students

I run Direction One Consulting from Mumbai, India. We do 3 things: 1. Sales, negotiations & Digital Marketing Training. 2. 1 on 1 Coaching & online courses in Sales & Marketing. 3. Create scorm compliant elearning modules for L&D teams in corporates. Am a BE from VIT, Pune (1991) & a PGDM from IIM Bangalore 1995. Corporate Trainer with Amazon, Tata Motors, Bajaj, ICICI, Legrand & more.



Follow our YouTube channel "Direction One - Success" for many videos like these. 

What our Students say....

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Free Course - Prepare for FMCG Sales and Marketing Careers

This awesome course prepares you for an FMCG Sales and Marketing career. Taken by Maneesh Konkar IIMB Batch of 95 and ex ITC, we cover four killer hacks for FMCG Sales & Marketing success. 1. Why is an FMCG Sales & marketing experience so valued? 2. Your FMCG career path. 3. How does the fmcg industry work? Key FMCG industry terms like distribution, merchandising, lines per call etc 4. Three super ways to differentiate your bio data vs thousands of other aspirants to the same dream fmcg company. Bonus material - How to prepare for ITC, HUL Modern Trade & Marico Interviews.

5
(2 ratings)
Course Instructor Maneesh Konkar
 

FREE


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What our Students say....

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About Direction One

Digital Marketing Agency | Custom Elearning Content Creation | Online Courses with Certificates | Corporate Training.

Established in 1999, we have strong expertise in B2C & B2B and have worked in automobiles, FMCG, pharma, IT, BFSI, manufacturing, eCommerce, electrical goods, paints and building construction. Our clients include Legrand, Abbott, Sanofi, Amazon, ICICI Bank, naukri.com, Cargill Foods, HUL, Asian Paints, Bajaj Auto, Hersheys, Godrej, Birla, Mahindra & many more.

​We help you improve your marketing ROI & train your people to better handle business challenges.

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